LATIN AMERICA (LATAM) SHEEP STRATEGY 2020
· BRAZIL INWARD MISSION TO UK JULY 23 - 30
· OUTWARD MISSION TO EXPOINTER, BRAZIL, 29 AUG - 6 SEPT
Introduction
In 2018, the first integrated Livestock & Genetics export promotion strategy was introduced bringing together the resources of AHDB and the Department of International Trade (DIT) with its Trade Show Access Programme (TAP) funding in a co-ordinated programme managed by industry stakeholders British Livestock Genetics (BLG) and UK Technology for Agriculture and Genetics (UKTAG).
At the 2019 ExpoInter Show, Brazil
The strategy – Preparing for Brexit – proposed a three-year plan to build momentum through the Brexit transition period so that we leave the EU with our exports on an upward trend. The Sheep Industry has been identified as one of the sectors most at risk as we leave the EU. A significant part of our strategy has been aimed at developing new markets for the export of UK sheep genetics. Our trade promotion programmes, comprising inward and outward missions, are an essential part of developing market access, working closely with the UK Export Certification Partnership (UKECP).
ExpoInter, Brazil (29 Aug-6 Sept) has been identified as the key 2020 event for the LATAM market to be developed as a focal point for other countries from the region (Argentina, Paraguay, Chile, Uruguay) and will benefit from TAP funding (£2,500 per company). The 2020 Brazilian Inward Mission to the UK (23-30 July) will be made up of Brazilian sheep breeders and influencers, and comes on the back of the UK presence at ExpoInter in 2018 & 2019. In 2019, this comprised sheep breeders active in the export arena, breeding companies and the NSA supported by grant funding from DIT facilitated by UKTAG. It was a great success with a large order for UK sheep genetics to Brazil resulting; it included an extension mission to Expo Prado in Uruguay.
Export Health Certificates (EHCs) are in place for the export of ovine semen and embryos to Brazil. There is strong demand for British-bred sheep genetics to bolster the Brazilian flock – principally Hampshire, Suffolk, Poll Dorset, Romney & Texel.
Inward Mission to UK (23-30 July)
The provisional programme highlights a week-long visit of circa 8 breeders and industry influencers to include technical conference, networking opportunities, visit to semen/embryo collection facilities, NSA Sheep Event, animal health & training institutions, abattoir and individual flock visits on farm.
- Thurs 23 July Arrival LHR/Belfast
- Fri 24 July Flock visits; Dunbia (abattoir & packing plant); CAFRE/Greenmount Agricultural College; AFBI (Agri-Food & Biosciences Institute)
- Sat 25 July Flock visits; Antrim Show
- Mon 27 NSA Sheep Event flock visits; industry dinner
- Tue 28 July NSA Sheep Event
- Wed 29 July International Sheep Conference; visit to AB Europe
- Thurs 30 July Flock visits; depart
ExpoInter Outward Mission to Porto Alegre, Brazil (29 August – 6 September)
ExpoInter – 43rd International Exhibition of Livestock, Machinery & Agriculture www.expointer.rs.gov.br
TAP grant funding £2,500 per eligible company from which an £1,800 participation fee will be deducted which includes local support of British Hon Consul Denise Crawshaw Pellin, concierge and interpretation, contribution to UK Pavilion, daily transfers, barbecue, Anglo-Brazilian Sheep Seminar including speaking opportunity, British Livestock brochure, graphics.
Main business days Mon 31 Aug – Fri 4 Sept 8am – 8.30pm so aim to arrive/depart over the weekend before/after at Salgado Filho International Airport (POA). Programme includes meetings with key Breed Associations, State Secretary of Agriculture, local and national sheep and agricultural entities; Anglo-Brazilan Sheep Seminar; networking with other LATAM countries incl Argentina, Paraguay, Chile, Uruguay. Please see link for report on 2019 ExpoInter event http://britishlivestockgenetics.co.uk/news-1/2019/9/2/strong-uk-sheep-prospects-in-brazil
For Further Information please contact
Richard Saunders M: 07901768904 richardsaunders1965@yahoo.co.uk
Chris Jackson M: 07801826069