International Presence at Beef Expo

10 international delegates joined an Inward Trade Mission 16-19 May 2017 held around the National Beef Association's Beef Expo at Stoneleigh Park, Warwickshire. Supported by BLG (British Livestock Genetics Consortium) & AHDB (Agriculture & Horticulture Development Board) the visit was co-ordinated by Richard Saunders & John Fleming.

 Pictured are members of the Inward Mission in front of Wroxhall Abbey Hotel

Pictured are members of the Inward Mission in front of Wroxhall Abbey Hotel

Coming from Belgium, Bulgaria, Denmark, Estonia & Germany respectively the attendees came from a wide background of experience in cattle breeding, genetics and meat marketing with their main breed interest being Aberdeen Angus, British Blue & Galloway. Some of the group were able to extend their stay to take in a sale at Carlisle, a tour of Genus ABS and other farm visits.

 Delegates & Hosts on the AHDB stand at Beef Expo

Delegates & Hosts on the AHDB stand at Beef Expo

A highlight of the Inward Mission were the Beef Expo Farm Tours held on the 17th May. Showcasing the very best of British beef production, a diverse selection of beef farms were chosen - all championing efficiencies in their relative sectors. Tom & Roger Elliott of Upper Heyford Farm presented their herd of 300 British Shorthorn, South Devon and crossbred cattle, demonstrating how their system optimises forage to produce quality native-bred stores and replacement heifers.

 Trailer tour at the Elliotts

Trailer tour at the Elliotts

Upper Coton Farms, Guilsborough, is home to Mike, Jane & Charlie Wills' Approved Finishing Unit which finishes 1,300 cattle per year. The combination of precise cattle selection - predominantly Limousin-bred - and rigorous attention to home-grown feed results in tremendous performance to maximise liveweight gain and minimise cost per kilo. 

 German Delegate Birgit Huetter  talking to AHDB Butcher Martin Eccles

German Delegate Birgit Huetter  talking to AHDB Butcher Martin Eccles

John Bell, Berryfields Farm, Daventry focused on presenting a fully integrated beef supply chain based around Holstein bull calves through Meadow Quality and his own feed plant, Berrystock Feeds. This AFU finishes around 2,000 head of dairy-bred cattle annually to supply Dunbia which feeds into Co-op & Lidl. The system relies on quality-assured calves and efficient feeds to maximise return.

 Visitors at Berryfields Farm

Visitors at Berryfields Farm

The group was welcomed to the AHDB stand by Jean-Pierre Garnier, Head of Exports, who spoke about the British beef industry and its world-leading position as an exporter of meat, genetics and livestock.

 Jean-Pierre Garnier presents the British beef industry

Jean-Pierre Garnier presents the British beef industry